Why Huel Exists - Raw Data

Composition of Meals and Label Nutritional Information:

Food Label Comparison Data

NutrientHuel Powder (400kcal)Porridge, banana and honey (426kcal)Chicken and bacon sandwich (417kcal)Cheeseburger (292kcal)Omnivore home-cooked meal (471kcal)Vegan home-cooked meal (531kcal)

Fat (g)

13.0

7.6

14.5

12.0

9.7

4.4

Saturated Fat (g)

2.3

3.3

3.4

5.8

1.5

0.6

Sugars (g)

0.9

38.6

3.9

6.6

33.3

16.4

Fibre (g)

7.0

6.6

4.0

2.1

11.3

15.3

Protein (g)

29

14.4

28.30

16

45.7

21.8

Salt (g)

0.71

0.35

1.70

1.60

0.54

0.97

Huel Powder (v3.0) Vanilla

NutrientHuel Powder v3.0 Vanilla

Energy (kcal)

400

Fat (g)

13

Saturates (g)

2.3

Sugars (g)

0.9

Fibre (g)

7.0

Protein (g)

29

Salt (g)

0.71

Porridge, banana and honey

NutrientOats (40g)Semi-skimmed milk (250ml)Medium bananaHoney (1 tbsp)Total

Energy (kcal)

147

125

105

49

426

Fat (g)

3.1

4.5

0

0

7.6

Saturates (g)

0.5

2.8

0

0

3.3

Sugars (g)

0.4

12.0

14.0

12.2

38.6

Fibre (g)

3.6

0

3.0

0

6.6

Protein (g)

4.3

9.0

1.0

0.1

14.4

Salt (g)

0

0.25

0

0.10

0.35

Prepackaged chicken and bacon sandwich

NutrientTescoAsdaSainsbury’sMorrisonsAverage

Energy (kcal)

355

425

474

414

417

Fat (g)

13.9

13.0

17.6

13.3

14.5

Saturates (g)

2.2

3.4

5.9

2.2

3.4

Sugars (g)

3.8

3.4

4.6

3.9

3.9

Fibre (g)

3.0

4.4

3.8

4.6

4.0

Protein (g)

21.8

32.0

28.7

30.5

28.3

Salt (g)

1.10

1.70

2.01

1.80

1.70

*Correct as of 09/02/21

Fast-food cheeseburger

NutrientMcDonald'sBurger KingAverage

Energy (kcal)

301

282

292

Fat (g)

12.0

12.0

12.0

Saturates (g)

6.0

5.6

5.8

Sugars (g)

7.3

5.8

6.6

Fibre (g)

2.4

1.8

2.1

Protein (g)

16.0

16.0

16.0

Salt (g)

1.60

1.60

1.60

*Correct as of 09/02/21

Omnivore home-cooked meal

NutrientGrilled Chicken Breast (120g)Baked sweet potato wedges (175g)Broccoli (80g)Lemon Juice (22g - half a lemon)Total

Energy (kcal)

176

264

29

2

471

Fat (g)

2.6

6.8

0.3

0

9.7

Saturates (g)

0.7

0.8

0

0

1.5

Sugars (g)

0

31.5

1.4

0.4

33.3

Fibre (g)

0

9.1

2.1

0.1

11.3

Protein (g)

38.3

5.1

2.2

0.1

45.7

Salt (g)

0.17

0.30

0.07

0

0.54

Vegan home-cooked meal

NutrientUncooked brown rice (75g)Tinned pinto beans (80g)Tinned red kidney beans (80g)Tinned chopped tomatoes (200g)Onion (80g)Spinach (30g)Lemon Juice (22g/half a lemon)Total

Energy (kcal)

269

85

93

44

33

2

6

532

Fat (g)

2.4

0.7

0.8

0.2

0.1

0

0.2

4.4

Saturates (g)

0.4

0.1

0.1

0

0

0

0

0.6

Sugars (g)

0.5

0.4

3.0

7.2

4.9

0.4

0

0

Fibre (g)

2.7

4.4

4.4

1.6

1.8

0.1

0.3

15.3

Protein (g)

5.9

5.6

6.4

2.2

0.8

0.1

0.8

21.8

Salt (g)

0

0.48

0.46

0.03

0

0

0

0.97

Vitamin Comparison Data

VitaminHuel Powder (400kcal)Porridge, banana and honey (426kcal)Chicken and bacon sandwich (417kcal)Cheeseburger (292kcal)Omnivore home-cooked meal (471kcal)Vegan home-cooked meal (531kcal)

Vitamin C (mg)

60

10

0

12

88

41

Vitamin D (μg)

4

0

0

0

0

0

Vitamin B12 (μg)

0.8

1.1

0.7

1.4

0.3

0

Mineral Comparison Data

MineralHuel Powder (400kcal)Porridge, banana and honey (426kcal)Chicken and bacon sandwich (417kcal)Cheeseburger (292kcal)Omnivore home-cooked meal (471kcal)Vegan home-cooked meal (531kcal)

Iron (mg)

8

2.3

1.6

3.1

2.9

5.2

Calcium (mg)

260

311

128

101

100

186

Magnesium (mg)

90

128

43

24

128

183

Potassium (mg)

700

931

499

196

2061

1397

Huel Powder v3.0 Vanilla

NutrientAmount per servingReference Nutrient Intake (RNI)(Amount/RDA)*100

Vitamin C (mg)

60.0

40

150

Vitamin D (μg)

4.0

10

40

Vitamin B12 (μg)

0.8

1.5

53

Iron (mg)

7.8

14.8

53

Calcium (mg)

260.0

700

37

Magnesium (mg)

90.0

270

33

Potassium (mg)

700.0

3500

20

Protein (g)

29.0

50

58

Fibre (g)

7.0

30

23

Porridge, banana and honey

NutrientOats (40g)Semi-skimmed milk (250ml)Medium bananaHoney (1 tbsp)Total

Vitamin C (mg)

0

0

10.27

0.08

10.4

Vitamin D (μg)

0

0

0

0

0

Vitamin B12 (μg)

0

1.1

0

0

1.1

Iron (mg)

1.9

0.9

0.3

0.1

2.3

Calcium (mg)

21.6

283.0

5.9

0.9

311.4

Magnesium (mg)

70.8

25.0

31.9

0.3

128.0

Potassium (mg)

171.6

330.0

422.0

7.8

931.4

NutrientAmount per servingReference Nutrient Intake (RNI)(Amount/RDA)*100

Vitamin C (mg)

10.4

40

26

Vitamin D (μg)

0

10

0

Vitamin B12 (μg)

1.1

1.5

75

Iron (mg)

2.3

14.8

16

Calcium (mg)

311.4

700

44

Magnesium (mg)

128.0

270

47

Potassium (mg)

931.4

3500

27

Protein (g)

14.4

50

29

Fibre (g)

6.6

30

22

Chicken and bacon sandwich

NutrientDeli sliced chicken breast (60g)Bacon rashers (x2 rashers/60g)White bread (78g - 2 slices)Mayonnaise (15g)Total

Vitamin C (mg)

0

0

0

0

0

Vitamin D (μg)

0.1

0.2

0

0

0.2

Vitamin B12 (μg)

0.1

0.6

0

0.1

0.7

Iron (mg)

0.2

0.2

1.1

0

1.6

Calcium (mg)

6.6

3.0

118

0.3

127.9

Magnesium (mg)

15.6

10.2

16.7

0

42.5

Potassium (mg)

216.0

180.0

102.0

0.6

498.6

NutrientAmount per servingReference Nutrient Intake (RNI)(Amount/RDA)*100

Vitamin C (mg)

0

40

0

Vitamin D (μg)

0.2

10

2

Vitamin B12 (μg)

0.7

1.5

49

Iron (mg)

1.6

14.8

11

Calcium (mg)

127.9

700

18

Magnesium (mg)

42.5

270

16

Potassium (mg)

498.6

3500

14

Protein (g)

28.3

50

57

Fibre (g)

4.0

30

13

Cheeseburger (NutriCalc® input: Fast Foods, Cheeseburger; Single, Regular Patty, With Condiments and vegetables (110g)

NutrientAmount per servingReference Nutrient Intake (RNI)(Amount/RDA)*100

Vitamin C (mg)

0.7

40

2

Vitamin D (μg)

0.1

10

1

Vitamin B12 (μg)

1.4

1.5

95

Iron (mg)

3.1

14.8

21

Calcium (mg)

101.0

700

14

Magnesium (mg)

24.0

270

9

Potassium (mg)

195.6

3500

6

Protein (g)

16.0

50

32

Fibre (g)

2.1

30

7

Omnivore home-cooked meal

NutrientGrilled Chicken Breast (120g)Baked sweet potato wedges (175g)Broccoli (80g)Lemon Juice (22g - half a lemon)Total

Vitamin C (mg)

0

8.8

71.4

7.9

88.1

Vitamin D (μg)

0.4

0

0

0

0.4

Vitamin B12 (μg)

0.3

0

0

0

0.3

Iron (mg)

0.5

1.8

0.6

0

2.9

Calcium (mg)

7.0

53.0

38.0

1.5

99.5

Magnesium (mg)

43.0

66.5

17.0

1.5

128.0

Potassium (mg)

552.0

1227.0

253.0

29.0

2061.0

NutrientAmount per servingReference Nutrient Intake (RNI)(Amount/RDA)*100

Vitamin C (mg)

88.1

40

220

Vitamin D (μg)

0.4

10

4

Vitamin B12 (μg)

0.3

1.5

20

Iron (mg)

2.9

14.8

19

Calcium (mg)

99.5

700

14

Magnesium (mg)

128.0

270

47

Potassium (mg)

2061.0

3500

59

Protein (g)

45.7

50

91

Fibre (g)

11.3

30

38

Vegan home-cooked meal

NutrientUncooked brown rice (75g)Pinto beans (80g)Red kidney beans (80g)Chopped tomatoes (200g)Onion (80g)Spinach (30g)Lemon Juice (22g/half a lemon)Total

Vitamin C (mg)

0

0

0.2

22.0

2.4

8.7

7.9

41.2

Vitamin D (μg)

0

0

0

0

0

0

0

0

Vitamin B12 (μg)

0

0

0

0

0

0

0

0

Iron (mg)

1.0

1.1

1.2

1.1

0.2

0.6

0

5.2

Calcium (mg)

6.8

50.4

45.6

22.0

24.0

35.7

1.5

186.0

Magnesium (mg)

87.0

25.6

24.0

20.0

0.64

24.0

1.5

182.7

Potassium (mg)

188.0

219.0

222.0

424.0

110.0

205.0

29.0

1397.0

NutrientAmount per servingReference Nutrient Intake (RNI)(Amount/RDA)*100

Vitamin C (mg)

41.2

40

103

Vitamin D (μg)

0

10

0

Vitamin B12 (μg)

0

1.5

0

Iron (mg)

5.2

14.8

35

Calcium (mg)

186.0

700

27

Magnesium (mg)

182.7

270

68

Potassium (mg)

1397.0

3500

40

Protein (g)

21.8

50

44

Fibre (g)

15.3

30

51

Carbon Footprint Comparison

The home-cooked meals’ carbon footprint was calculated using the University of Michigan’s database of Food Impacts on the Environment for Linking to Diets (dataFIELD). dataFIELD can be found here.

Carbon Footprint Comparison Data

MealHuel PowderPorridge, banana and honeyChicken and Bacon SandwichCheeseburgerOmnivore home-cooked mealVegan home-cooked meal

CO2e (g)

608

600

1030

2672

795

336

Omnivore home-cooked meal

FoodChicken, meat (160g)*Sweet potato (175g)Broccoli (80g)Lemon Juice (22g)Total

CO2e (g)

671

53

64

7

795

*Assumes 25% reduction in chicken weight during cooking

Vegan home-cooked meal

FoodBrown rice (75g)Pinto beans (80g)Red kidney beans (80g)Tomatoes (200g)Onion (80g)Lemon Juice (22g)Spinach (30g)Total

CO2e (g)

155

25

25

94

21

7

9

336

Price Comparison

All prices are correct as of 09/02/21.

The price of a Huel meal is based on a 2 pouch subscription order.

The price of the other meals is calculated using the own ranges of the UK’s 4 largest supermarkets.

Where multiple ingredients are required meals were based on cooking for two people where possible.

Price Comparison Data

MealHuel PowderPorridge, banana and honeyChicken and bacon sandwichCheeseburgerOmnivore home-cooked mealVegan home-cooked meal

Price (£)

1.32

0.47

2.06

0.99

1.41

1.00

Porridge, banana and honey

Oats (40g)Semi Skimmed Milk (250ml)Medium BananaHoney (1 tbsp)Total

Tesco

0.05

0.18

0.15

0.08

0.46

Asda

0.04

0.18

0.15

0.08

0.45

Sainsbury's

0.05

0.14

0.14

0.08

0.45

Morrisons

0.05

0.18

0.2

0.08

0.51

Average

0.05

0.18

0.16

0.08

0.47

Size of product

1kg

2 pints

1 individual banana

Average sized squeezy honey pot

Chicken and Bacon Sandwich

SupermarketPrice (£)

Tesco

2.00

Asda

2.10

Sainsbury's

2.25

Morrisons

2.00

Average

2.16

Cheeseburger

Fast-Food ChainPrice (£)

McDonald's

0.99

Burger King

0.99

Average

0.99

Omnivore home-cooked meal

Uncooked chicken breast (160g)*Sweet potato (175g)Broccoli (80g)Lemon Juice (half a lemon)Total

Tesco

0.90

0.19

0.13

0.15

1.37

Asda

0.85

0.19

0.15

0.13

1.32

Sainsbury's

0.85

0.21

0.13

0.14

1.33

Morrisons

1.08

0.18

0.14

0.20

1.60

Average

0.92

0.19

0.14

0.16

1.41

Size of product

300g pack

1 loose potato

1 loose floret

1 loose lemon

*Assumes 25% reduction in chicken weight during cooking

Vegan home-cooked meal

Brown rice (75g)Mixed beans (160g)Chopped tomatoes (200g)Onion (half)Spinach (30g)Lemon Juice (half a lemon)Total

Tesco

0.11

0.30

0.18

0.05

0.17

0.15

0.96

Asda

0.07

0.33

0.20

0.04

0.11

0.13

0.88

Sainsbury's

0.09

0.33

0.23

0.09

0.17

0.14

1.05

Morrisons

0.14

0.30

0.18

0.13

0.15

0.20

1.10

Average

0.10

0.32

0.20

0.08

0.15

0.16

1.01

Size of product

1kg

400g can

400g can

1 loose onion

200g-300g bag

1 loose lemon

Convenience Comparison

Convenience Comparison Data

MealHuel PowderPorridge, banana and honeyRoast Chicken and Bacon SandwichCheeseburgerOmnivore home-cooked mealVegan home-cooked meal

Time (Minutes)

1

6

0

0

40

30

Description

30 seconds to measure water to fill line, scoop in 2 scoops of powder and shake

1 minute to measure porridge and milk

Based on time to chop and cook sweet potatoes in the oven. Chicken and broccoli can be prepared in the time taken for sweet potatoes to cook.

Based on time to weigh and cook brown rice. Rest of the ingredients are prepared in the time taken for rice to cook.

Ranking Comparison

Ranking Comparison Data

Ranking PointsHuel PowderPorridge, banana and honeyChicken and bacon sandwichCheeseburgerOmnivore home-cooked mealVegan home-cooked meal

Macronutrients

5

2

2

1

5

4

Vitamins and Minerals

6

3

1

2

5

4

Sustainability

4

5

2

1

3

6

Price

3

6

1

5

2

4

Convenience

4

3

5

5

1

2

Total

22

19

11

14

16

20

The higher the total score relative to the other meals the higher the ranking.

Huel PowderPorridge, banana and honeyChicken and bacon sandwichCheeseburgerOmnivore home-cooked mealVegan home-cooked meal

Saturates

6

3

2

1

5

4

Sugars

6

1

5

4

2

3

Fibre

4

3

2

1

5

6

Protein

5

1

4

2

6

3

Salt

4

6

1

2

5

3

Total

23

14

14

10

23

21

*Fat was not included because higher/lower quantities of fat do not infer much about the nutritionally quality of a food, unlike fibre or salt.

Higher fibre and protein values are given higher scores and higher saturates, sugars and salt values are given lower scores.

Vitamins and Minerals

Huel PowderPorridge, banana and honeyChicken and bacon sandwichCheeseburgerOmnivore home-cooked mealVegan home-cooked meal

Vitamin C (mg)

5

3

1

2

6

4

Vitamin D (μg)

6

1

4

3

5

1

VItamin B12 (μg)

4

5

3

6

2

1

Iron (mg)

6

2

1

4

3

5

Calcium (mg)

5

6

3

1

1

4

Magnesium (mg)

3

4

2

1

4

6

Potassium (mg)

3

4

2

1

6

5

Total

32

25

16

18

27

26

Higher vitamin and mineral values are given higher scores.

Carbon Footprint

Huel PowderPorridge, banana and honeyChicken and bacon sandwichCheeseburgerOmnivore home-cooked mealVegan home-cooked meal

Ranking

4

5

2

1

3

6

Higher CO2e are given higher scores.

Price

Huel PowderPorridge, banana and honeyChicken and bacon sandwichCheeseburgerOmnivore home-cooked mealVegan home-cooked meal

Ranking

3

6

1

5

2

4

Cheaper prices are given higher scores.

Convenience

Huel PowderPorridge, banana and honeyChicken and bacon sandwichCheeseburgerOmnivore home-cooked mealVegan home-cooked meal

Ranking

4

3

5

5

1

2

Quicker preparation times are given higher scores.